‘The Big Book of Trends in 2022’ covers all facets of communication, from SEO to consumer behavior.

VALLETTA, MALTA, February 7, 2022 /EINPresswire.com/ — Changean international marketing agency, set up an eBook containing the trends for 2022 almost every aspect of marketing. They cover general trends in marketing, B2B, branding, web design, SEO, social media and consumer behavior.

The e-book, which is accessible free of chargegives a comprehensive breakdown of each marketing category, considering how trends have changed from previous years, new technologies that will impact the industry, and how businesses can and should respond.

Richard Muscat Azzopardi, CEO of Switch, said: “We work on a number of trending reports each year, and this year we wanted to make our work even more accessible to interested people by bringing it all together in one beautifully designed eBook. Staying ahead is essential for every brand, and we want everyone to tell better stories. The world will be a better place that way.

Who is the eBook for?

Each chapter covers a different aspect of communication, each taking into consideration the nuances of each industry. Each trend is backed up with industry statistics and case studies from the marketing world. Any marketer or business owner who wants to stay ahead of the game will find something valuable within the pages of the eBook.

What exactly is the eBook about?

Everything is covered, from web design typography analysis to B2B “don’t be a dick” strategies, social media metaverse and Web 3.0, Google’s latest United Model Multitask technology and its SEO impact. The eBook also analyzes the effect of the pandemic on how brands communicate and act at a time when brand humility and activism is expected.

The final chapter covers consumer behavior, which summarizes all of the accumulated trends with a compassionate view of how humanity accepts wanting to make a difference, how consumers truly want a simpler-to-navigate world, and how our demands as individuals for responsible behavior accessible to all can make all the difference.

About the switch

Switch is a brand and digital business that partners with a select selection of like-minded global customers. He excels in creative social storytelling, with a focus on B2B marketing for SMEs. Since May 2006, Switch has been a proud and active member of ICOM, the world’s leading network of independent international advertising agencies.

Media inquiries

For media inquiries, please contact Luke Azzopardi at [email protected]

Luc Azzopardi
Switch – Numeric and mark
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